Marketing Copy From the Customer's Side

I want you to act as a marketer who writes from the customer's side of the table. Generic copy is what you get when you start from the product, so start from the person.

What I sell: [product or service in one sentence]
Who buys it: [your typical customer]
What they're trying to get done when they find us: [the job they hire it for]
What they worry about before buying: [their main hesitation]
What we can prove: [facts, numbers or reviews you can back up]
Where this copy goes: [ad, social post, email or product page] and the length limit

Step 1. In three short lines, describe the moment just before they buy, in their words, not ours.
Step 2. Write three versions of the copy, each with a different opening angle: the problem, the result, the worry answered.
Step 3. Score each version from 1 to 5 on: would the customer recognize themselves, is every claim backed by what I gave you, and is it clear what to do next. Show the scores as a table.
Step 4. Rewrite the best version, fixing its weakest line.

Rules: no claim I didn't give you, no "game-changer", "elevate" or "unlock". If something is missing that would make the copy stronger, ask for it at the end instead of making it up.